The studio
The creativity is yours; AI gives it wings.
Sivi Design is the studio of Sivan Darmon Pritsker, art director, multidisciplinary designer and Gen AI creator.
Sivi Design is the studio of Sivan Darmon Pritsker, art director, multidisciplinary designer and Gen AI creator.
A multidisciplinary Art Director and Graphic Designer with two decades of extensive experience in branding, visual strategy, and digital design. Living and breathing the intersection of classic design and advanced technology, Sivan specializes in visual storytelling for complex brands and developing comprehensive visual languages. Her work seamlessly blends precise typography, bold color palettes, and rich creative management.
In recent years, she has emerged as a compelling voice in the field of AI for designers, researching and integrating generative AI tools as creative partners that elevate human imagination. Alongside her professional practice, Sivan is dedicated to mentoring the next generation of creatives, frequently serving as a guest critic in design reviews for students.
We don't pick a lane. We move between brand, space, screen and motion - because the strongest ideas refuse to stay in one medium.
Rebranding, brand books and ongoing brand management for companies ready for their next chapter.
See work →Social campaigns, websites and presentations that carry one clear idea across every screen.
See work →Offices, meeting rooms, hospitality areas, corridors and exhibitions. Your brand, built into the walls.
See work →Creative direction, Gen AI imagery, video and motion, from the first concept to the final frame.
See work →First I understand what really stands behind the brand or the artist, and only then I crack it visually. I don't just execute: I think with you, take responsibility and bring solutions.
The result is precise and bold, and looks like you at your best. And with all the seriousness, it's also fun.
Sharing the work and the process, on stage, in print and on gallery walls.
Two new AI art series. Nahariya Water Tower Gallery, July-September 2026.
A case study on branding with AI, in front of 500 designers and marketers.
"How I stopped chasing tools and started listening to my own voice."
Featured in the GenAI Women 2026 edition.
With Shai Cohen, on branding, design and AI.
